Friday, March 1, 2013
Twitter's own URL shortening service, t.co, which automatically shortens URLs which are greater than 19 characters, in tweets, is losing its purpose.
If you haven't already noticed, the number of characters after the t.co URL has increased from the first six, to eight and now to ten. This, added to the "t.co/" of the URL sums up to 15 characters, which kind of makes t.co lose its purpose.
Other services, like Google's goo.gl, on the other hand, uses only 5 characters after its URL, and bit.ly, on the other hand, uses 6 characters. These are much, much less compared to t.co's 10 characters.
The character width will most probably increase, to maybe 12 or even up to 14, unless twitter comes up with another URL shortner service, or decides to "recycle" previous links, which are unused, for newer links.
If you want to add more characters to your link-containing tweet, then you better stick on to goo.gl or bit.ly, instead of t.co. And also remember to remove the "http://" from your links.